Client: Nova Scotia Department of Transportation and Public Works, 2007
Length: 20 minutes
Objective: to motivate employees to join a Healthy Workplace program. We focused on the stories of five people in the program and their personal reasons for participating.
Client Feedback: “we thought that by having a video to demonstrate the value of making lifestyle changes, people would buy in. We approached Journeyman and they quickly had a vision for the project….it was fun, engaging, the participants were able to relax because Journeyman put them at ease…. It’s motivating, and employees want to sign up once they see the video.”
- Greg Newell, Yarmouth Area Operations Manager