Client: Nova Scotia Department of Health, 2005
Length: 17 minutes
Awards: Canadian Public Relations Society Gemstone Award, 2005
Objective: to educate provincial health organizations and stakeholders on the concept of Primary Health Care and to motivate care providers to consider new models of delivery.
Client Feedback: “…although primary health care is a challenging concept to communicate, Journeyman quickly grasped the subject and made the video adaptable to both health care providers and patients in a language they can understand. Used by health care workers across the province as a teaching tool and used as part of a National Primary Health Care Awareness Campaign across Canada, more than 3,000 copies of the video have been distributed...”
- Tina Thibeau, Communications Advisor